me

👋Hi there! I'm

Clay Swartz

A content leader and UX writer who thinks deep, moves fast, and helps people make smarter choices.

Content Design

Content Strategy

Content Architecture & Taxonomy

Content Systems & Models

Microcopy & UX Writing

Inclusive & Accessible Language

UX Research Partnership

Narrative Design & Storytelling

Cross-Functional Leadership

AI-Enabled Experiences

Content Design

Content Strategy

Content Architecture & Taxonomy

Content Systems & Models

Microcopy & UX Writing

Inclusive & Accessible Language

UX Research Partnership

Narrative Design & Storytelling

Cross-Functional Leadership

AI-Enabled Experiences

8+

Years Experience

10M+

Clicks Considered

∞

Microcopy Mulled

7

Ultramarathons Run

My Experience

Journalism gave me clarity. UX taught me empathy. Content design revealed my calling.
Mr. Cooper Group

Mr. Cooper Group

2021 – Present

Head of Content Design

Lead enterprise content design for the nation's largest mortgage company, shaping high-stakes digital experiences that impact millions of homeowners.

YPO

YPO

2017 – 2021

Director of Digital Experience

Shaped digital experiences for a global network of executives.

Scouting America

Scouting America

2012 – 2017

Sr. Content Designer

Led content design strategy for the nation's largest youth-serving organization.

Girl Scouts of Northeast Texas

Girl Scouts of Northeast Texas

2010 – 2012

UX Designer

First step into UX, where I learned to design with empathy and put users at the center.

The Dallas Morning News

The Dallas Morning News

2008 – 2010

Copy Editor

Honed precision, clarity, and narrative flow under deadline: the foundation of my UX writing craft.

Tools & Technology

These are the skills and systems that guide my work.
Figma

Figma

Design & Prototyping

Sketch

Sketch

UI Design Tool

Adobe Creative Suite

Adobe Creative Suite

Creative Tools

Framer

Framer

Interactive Design

InVision

InVision

Design Collaboration

Miro

Miro

Collaborative Whiteboard

Hotjar

Hotjar

User Analytics

Google Analytics

Google Analytics

Web Analytics

UserTesting

UserTesting

User Research